A Magazine Advert is to help sell the band to their audience. The Advert can help sell tours, merchandise and new albums. Adverts tend to be simple because big chunks of text will put the viewer off. The Advert is simple and to the point, to help the audience to understand the ad on first glance.
A Digi pack is a way for the fans to get a little bit extra other then the CD. It gives them a more collectors addition of the album. This helps the band sell more albums to their bigger fans. It also includes more pictures and a lyric book. Some even include an extra disc CD or DVD.
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